Marketing to Recruit Talent
It’s no secret that many businesses are struggling to fill open positions. It can be frustrating and expensive to operate without the right people in place, but a targeted marketing plan can help.
Many job candidates want to know that they are working for a company that shares their values. Company culture has become somewhat of a buzz word, but it is still important and something to consider while interviewing candidates.
Strategie can help you create and implement a marketing strategy that exemplifies the benefits of working with your company in conjunction with advertising job openings.
Once you successfully cultivate a list of job candidates, here are the top 13 things job candidates are looking for:
An intuitive and efficient hiring process
Clear expectation of the role
Opportunity (versatility in position)
Person growth and growth within the company
Stability
To be valued, make a difference and have importance in their role
Good communication with management and colleagues
Clear presentation of salary and benefits offered
Fair and realistic salary aligned with work expectations
Company’s dedication to work/life balance
Track record and reputation of your company
Bright future prospects for your company
Enjoyable and collaborative culture
As you read that list, are there things that your company does well? Could any of these points be your company’s selling points? Make a list, and we can help you create a strategy to help you find the best candidates.